DULCETTERRA

Speaker Spotlight | Kevin Lyman

Posted: June 26, 2020

Kevin Lyman has shaped youth culture for over 40 years with his award winning expertise in the music and entertainment industry as well as business and philanthropic ventures. Lyman is best known as the creator of the Vans Warped Tour, which ran from 1995-2019, which can be considered one of the most socially influential music tours in the United States.

He pioneered the successful integration of corporate sponsors with the extreme lifestyle, creating a blueprint for sponsorship integration widely duplicated in the marketplace today. Kevin’s production agency, KLG fuses this blueprint to produce some of the most influential events in the world including branded festivals and custom events.

Lately he has been involving himself with lifestyle start-ups like Saint Archer Brewery, Good Dye Young, Veeps, & Villager Products.

After the Vans Warped tour he will begin teaching as an Associate Professor at the University of Sothern California and focus on the 320festival.com a mental health and education festival with Talinda Bennington.

For his philanthropic efforts, Lyman was recognized as the Billboard Touring Awards Humanitarian of the Year (2009), an honoree at the Grammy/MusiCares MAP Fund Gala (2011 and 2014), was inducted into the Top Dog Touring Hall of Fame at the Tour Link Conference (2012) and will receive the TJ Martell Foundation Humanitarian Award (2016). Humanitarian Award Billboard touring awards (2018), (2018) Fest Forum as the man of the year, and in 2019 was inducted into the IEBA Hall of Fame.

Company website: https://www.klgroup.agency

Wikipedia: https://en.wikipedia.org/wiki/Kevin_Lyman